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Why AI Will Never Replace Humans
In this Forbes article, Adam Rossow joins other industry experts with his thoughts on why AI will never fully replace humans when it...
May 11, 20231 min read
Trends That Will Shape Influencer Marketing
The biggest question facing marketers and advertisers as we head into 2023 is, “What impact will economic, political and global health...
Jan 17, 20231 min read
RhythmInfluence Partners with Group RFZ
RhythmInfluence, a full-service Influencer Marketing company, is bolstering its partner portfolio by expanding its relationship with...
Aug 10, 20221 min read
The Transformation of Influencer Marketing
What are the three influencer marketing trends taking hold as we head into 2022? Group RFZ's Adam Rossow shares his thoughts in this...
Dec 9, 20211 min read
Brand Lift–The New Way to Measure Influencer Marketing
Group RFZ Co-founder Adam Rossow shares insight around brand lift studies and how they are helping solve the ROI problem in influencer...
Oct 27, 20211 min read
Jonathan Futa on Marketers Bulking up Their Content
In this edition of the Association of National Advertiser's Magazine, Jonathan Futa joins other thought leaders to discuss the boom in...
Jul 27, 20211 min read
Meet the Disruptors: Adam Rossow
Adam Rossow of Group RFZ on the three things you need to shake up your industry Read the article
Jun 2, 20211 min read
Our Work for Laura's Lean in MarketingSherpa
MarketingSherpa highlights our influencer measurement work win conjunction with Carusele and Laura's Lean. Read the Article
Apr 28, 20211 min read
Retool Your Influencer Work During COVID-19
Our own Adam Rossow shares his tips for upleveling your influencer marketing during this unprecedented time. Read the Article
Aug 28, 20201 min read
Trending Family Podcast
On this podcast with Trending Family, Gary Zucker of Group RFZ shares how to measure the brand lift and ROI of influencer marketing.
Mar 6, 20201 min read
5 Metrics That Prove the Impact of Influencer & Content Marketing
On this webinar with Popular Pays, we cover the 5 metrics that can help prove the value of influencer and content marketing in the...
Feb 20, 20201 min read
PopularPays Partners with Group RFZ
Leading influencer marketing and social content creation SaaS platform, Popular Pays, is excited to announce Group RFZ, a digital measuremen
Feb 5, 20201 min read
Jun 12, 20191 min read
MediaPost - How To Up Your Content Studio's Game
Four tips to help publishers uplevel their branded content efforts and differentiate themselves. Read the article
Dec 20, 20181 min read
CONEX Podcast - How to Turn Emotions into Metrics
Group RFZ's Jonathan Futa and Adam Rossow join the CONEX podcast to discuss everything from content goal setting to getting past vanity...
Dec 20, 20181 min read
Mediapost - 4 Upshots of Content Marketing's Explosive Growth
Threadline digital â„ co-founder Adam Rossow discusses what we can expect based on the meteoric rise of content marketing. From the rise...
Dec 20, 20181 min read
Threadline Digital (Now Group RFZ) Launches Unique Content Marketing Measurement Solution
Threadline Digital publicly launched today with a unique content marketing measurement solution that enables marketers to understand the...
Dec 20, 20181 min read
MR Execs Launch Content Measurement Firm Threadline
In the US, former iModerate execs Adam Rossow and Gary Zucker have teamed up with former Benenson manager Jonathan Futa to launch...
Dec 20, 20181 min read
Measuring Content Effectiveness
MediaPost discusses our unique content marketing measurement solution that enables marketers to understand the true impact of their...
Dec 20, 20181 min read
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