Maximize Your Influencer ROI
Content Lens is a powerful new content testing solution that delivers granular insights into how consumers think and feel about individual pieces of content. Discover what resonated, what fell short, and how each piece of content influenced brand perception — all while directly comparing different creative elements, messaging strategies, and creator styles.
With Brand Lift
Campaign impact +
content assessment in one report
Stand-Alone
Comparative content
assessment only
Why Content Lens?
REFINE CREATIVE STRATEGY WITH DATA-DRIVEN INSIGHTS
Directly compare content pieces and gather consumer feedback to optimize messaging, themes, and creative tactics
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COMPREHENSIVE DATA AND CONSUMER FEEDBACK
Combine both quantitative data and qualitative insights to evaluate content with greater depth and accuracy.
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SCALABLE AND FLEXIBLE TESTING
Simultaneously test multiple content pieces, starting with just two, and scale as needed for impactful comparisons.
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TARGETED REACH FOR YOUR IDEAL AUDIENCE
Effortlessly reach your desired audience with basic demographic targeting and the option to fine-tune by specific characteristics.