The real impact of your digital marketing is hiding.
It's time to uncover it.
Our Measurement Solutions
Two purpose-built tools to show you what your digital marketing is really doing.
Your campaigns are moving the needle. Now prove it.
Your content is shaping your brand. Find out how.
Where We Help
CREATOR & INFLUENCER MARKETING
Influencer and creator programs sit across organic posts, paid amplification, and dozens of creators with different audiences. We measure the real brand impact across all of it - so you know which creators, channels, and content drove the results.
EARNED MEDIA
& CONTENT MARKETING
Earned media and content marketing are built to build brands, not clicks. We measure whether your work is actually shifting awareness, perception, and consideration among the audiences you're trying to reach - the outcomes that justify the investment.
SOCIAL MEDIA MARKETING
Platform metrics tell you what happened on the platform, not what happened in the minds of your audience. Our studies show how your owned and paid social content is changing the way people think, feel, and intend to act toward your brand.
Our Work
Enabled the Raisin Administrative Committee to see how their program drove favorability and shaped attitudes on Instagram and TikTok
Helped Waze show a
+15 point lift in likelihood to use as result of their UK influencer program
Proved that Telia achieved a +23 point lift in unaided awareness as a result of their ambassador program
Demonstrated that
Kraft achieved a +40 point lift in brand favorability among non-users from their influencer campaign
What our clients say
Group RFZ has helped us up-level how we measure the ROI on influencer marketing at scale. I appreciate their willingness to work with us to develop custom projects based on client needs, and their industry benchmarks take the guesswork out of it by helping us evaluate how we’re doing on specific platforms.
Virginia Lewis
SVP, Digital - Golin
FEATURED IN
